Citi GPS Interview with Greg Brown

Citi GPS published a report on “The Creator Economy,” which included an interview with Udemy’s CEO Greg Brown. While the creator economy barely existed five years ago, today there are over 120 million content creators. In 2022, Citi expects the creator economy to generate about $60 billion of revenue with ~9% growth per year through 2024 when it may approach $75 billion. Around half of the revenues stem from ad-based video platforms, like YouTube. The other half is spread across a wide array of industries: publishing, education, and podcasting, among others.

“Over the last twelve months, we paid instructors nearly $190 million for content creation, with our top instructors earning over $1 million annually. This provides the necessary incentives to keep our instructors engaged and publishing new and upgraded content.”Greg Brown, Udemy CEO

Read the full interview with Greg in the Citi GPS report:  http://citi.us/3mA4cue  

Forward Looking Statements

This post contains forward-looking statements. The words “believe,” “may,” “will,” “estimate,” “potential,” “continue,” “anticipate,” “intend,” “expect,” “could,” “would,” “project,” “plan,” “target,” and similar expressions are intended to identify forward-looking statements.

Forward-looking statements are subject to known and unknown risks and uncertainties and are based on potentially inaccurate assumptions that could cause actual results to differ materially from those expected or implied by the forward-looking statements. Actual results may differ materially from the results predicted and reported results should not be considered as an indication of future performance.

The potential risks and uncertainties that could cause actual results to differ from the results predicted include, among others, those risks and uncertainties included under the caption "Risk Factors" and elsewhere in our filings with the Securities and Exchange Commission. All information provided in this post is as of the date hereof, and we undertake no duty to update this information unless required by law.

Non-GAAP Financial Measures

This post may reference certain non-GAAP financial measures. The reasons we use these non-GAAP financial statements, and the reconciliations to their most directly comparable GAAP financial measures, are included in our annual reports on Form 10-K and in our quarterly earnings releases.

Our non-GAAP financial measures may be different from non-GAAP financial measures used by other companies. The presentation of non-GAAP financial measures is not intended to be considered in isolation or as a substitute for, or superior to, financial measures determined in accordance with GAAP. Because of the limitations of non-GAAP financial measures, you should consider the non-GAAP financial measures presented in this post along with our financial statements and the related notes thereto in our filings with the Securities and Exchange Commission.