Social Media Specialist

San Francisco HQ
About Udemy
Udemy is the world’s largest education platform with more than 30 million monthly visitors.  Through our Consumer and Enterprise businesses, Udemy creates new possibilities for people and organizations everywhere by connecting them to the knowledge and skills they need to succeed in a changing world. The Udemy consumer marketplace offers thousands of up-to-date courses in dozens of languages and provides the tools learners and instructors need to achieve their goals and reach their full potential. For companies, Udemy Business (UB) offers an employee training and development platform with subscription access to thousands of courses, learning analytics, as well as the ability to host and distribute their own content. Our enterprise platform is among the fastest growing SaaS businesses in the world.  UB has more than 10,000 customers and serves the majority of the Fortune 100. 

We are proud to be recognized for our world class employee experience:

Business Insider SF: Best Places to Work Bay Area
Built In Colorado: Best Places to Work
Best Workplaces (Great Place to Work List): #1 in Turkey
Certified Best Place to Work:  Dublin
Fortune: Change the World Company
 
Udemy is headquartered in San Francisco with hubs in Ankara, Turkey; Austin, Texas; Boston, Massachusetts; Mountain View, California; Denver, Colorado; Dublin, Ireland; Melbourne, Australia; New Delhi, India; and Sao Paulo, Brazil.
 
About the Role

As an education technology company with one of the fastest growing SaaS businesses in the market today, Udemy has an incredibly unique story to share. We are helping organizations around the world transform the way in which they up-level and enable their employees to adapt and succeed in the evolving world of work, as well as changing the lives of global audiences through individual learning opportunities to improve their personal and professional lives. Quite simply, Udemy empowers our customers to transform their businesses and lives through learning. 

We’re looking for a rising social media specialist who is enthusiastic, creative and ready to help grow Udemy’s presence on social media. The ideal candidate is tapped into internet culture, knows how to jump on the latest online trends, and can create and engage in innovative ways. This role is for you if you have experience implementing social media programs across a variety of channels, and the flexibility to work across B2B and D2C audiences. You must be a mission-driven, passionate and creative brand storyteller who also knows their way around metrics that drive the engagement journey. You are both a strategist and a flawless executor, who is comfortable working cross-functionally with internal and external teams to drive initiatives forward. This is an incredible opportunity to help scale Udemy’s social media program globally at a key growth moment for the company and the larger ed-tech space.

As a core member of Udemy’s growing social media team, you will report directly to our Senior Social Media Manager and work closely with the corporate communications, marketing and creative teams.

Here’s What You’ll Be Doing

  • Support Senior Social Media Manager in implementing an innovative and engaging global social media strategy to complement and enhance the corporate communications and marketing strategy
  • Write creative copy and adjust voice/tone for various social media platforms, audiences and campaigns
  • Partner with the creative team to design engaging social media visuals that represent the brand
  • Creating and maintaining a social media content calendar for all posts. Scheduling and coordinating posts within our social media publishing tool, Sprout Social
  • Engaging in real-time reactive cultural opportunities across Udemy’s core channels
  • Measuring and reporting on KPIs such as engagement rates and follower growth across all social media channels; identifying opportunities for growth and improvement
  • Keeping a close eye on community sentiment, trending content, and strategizing with internal teams for ways Udemy can engage or create quick-turn content to respond
  • Participate in brainstorms for social media campaigns involving various teams across the company

We’re Excited About You Because You Have

  • 1-3 years of experience in a social media role for a brand or an agency
  • Experience working across social platforms to include Instagram, Facebook, Twitter, and LinkedIn
  • An understanding of social media best practices and data-driven strategy
  • Demonstrate curiosity and excitement around emerging channels, content trends and engagement techniques. You are always learning!
  • Experience managing and engaging with communities on social media
  • Strong oral and written communication skills, with proven abilities in copywriting, proofreading and editing
  • Strong project management skills, and are organized and detail-oriented
    • Experience working with project management tools such as Asana is a plus!
  • Experience working with social media management tools such as Hootsuite or Sprout Social
  • Experience using graphic design tools such as Canva and Adobe Creative Suite
  • An eagerness to learn, grow and show initiative
Vaccine Mandate (US Only)
Udemy is committed to keeping its employees, clients, and communities safe. Accordingly, we require all U.S. employees to be fully vaccinated against COVID-19 if their work requires them to come into a Udemy office or come into close contact with others. If you are unable to get vaccinated due to a medical condition, disability, sincerely-held religious belief, or as otherwise required by applicable law, we will consider requests for accommodation.
 
Information regarding data privacy is available within the Udemy Careers Privacy Notice.

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Thank you for your interest in Udemy! We received your application and we are delighted that you would consider joining our team. At Udemy our culture prizes education, growth, and accountability. We're excited that you would like to join our mission to change lives through learning.

Our team will review your application and will be in touch if your qualifications match our needs for the role. If you are not selected for this position, keep an eye on our careers page as we're growing and adding openings.