{"id":165423,"date":"2021-07-14T09:00:01","date_gmt":"2021-07-14T16:00:01","guid":{"rendered":"https:\/\/about.udemy.com\/?p=165423"},"modified":"2026-04-17T12:09:18","modified_gmt":"2026-04-17T19:09:18","slug":"welcome-to-our-brand-new-brand","status":"publish","type":"post","link":"https:\/\/about.udemy.com\/de\/udemy-news\/welcome-to-our-brand-new-brand\/","title":{"rendered":"Tadaa&#8230; unser komplett neuer Look!"},"content":{"rendered":"<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-165899\" src=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/07\/Desktop-Brand-Announcement-960x400-1.gif\" alt=\"\" width=\"960\" height=\"400\" \/><\/span> <span style=\"font-weight: 400;\">Unsere Plattform wurde ins Leben gerufen, um Lehrende und Lernende auf der ganzen Welt miteinander zu verbinden. Udemy ist es ein pers\u00f6nliches Anliegen, Menschen zusammenzubringen. Mit unserem neuen Branding gehen wir nun einen Schritt weiter. Unsere Ausdrucksweise und unser Look verk\u00f6rpern unsere Mission in jeder Hinsicht perfekt: allen Menschen weltweit neue M\u00f6glichkeiten zu bieten, indem wir ihnen den Zugang zu Wissen und Weiterbildung er\u00f6ffnen.<\/span>  <span style=\"font-weight: 400;\">Wir sind uns dar\u00fcber bewusst, dass wir einige ziemlich gro\u00dfe \u00c4nderungen vorgenommen haben. Auch wenn unser Look jetzt anders ist, bleibt unser Engagement f\u00fcr unsere Community aus Lernenden, Dozent:innen und Gesch\u00e4ftspartnern genauso stark wie vorher.<\/span>  <span style=\"font-weight: 400;\">Lust auf eine kleine Tour?<\/span>  <a href=\"https:\/\/aboutdevelop.wpengine.com\/wp-content\/uploads\/2021\/06\/logos.png\"><img decoding=\"async\" class=\"aligncenter wp-image-165372 size-full\" src=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/logos.png\" alt=\"\" width=\"954\" height=\"357\" srcset=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/logos.png 954w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/logos-300x112.png 300w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/logos-768x287.png 768w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/logos-200x75.png 200w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/logos-68x25.png 68w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/logos-665x249.png 665w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/logos-123x46.png 123w\" sizes=\"(max-width: 954px) 100vw, 954px\" \/><\/a> <b>Ein nach oben zeigendes Logo<\/b> <span style=\"font-weight: 400;\">Ganz gleich, ob du dein Wissen teilen oder etwas Neues lernen m\u00f6chtest, Wissen ist immer etwas Positives. Unser Logo dr\u00fcckt dies mit einem aufw\u00e4rts zeigenden Pfeil aus\u00a0\u2013 ein universelles Symbol f\u00fcr Wachstum. Wir nennen es den \u201eUptick\u201c (engl. f\u00fcr Aufw\u00e4rtstrend) und es symbolisiert den Tatendrang und die Weiterentwicklung von Lernenden, Unternehmen und Dozent:innen in unserer Community.<\/span>  <a href=\"https:\/\/aboutdevelop.wpengine.com\/wp-content\/uploads\/2021\/06\/ColorPalette.png\"><img decoding=\"async\" class=\"aligncenter wp-image-165379 size-full\" src=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/ColorPalette.png\" alt=\"\" width=\"954\" height=\"240\" srcset=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/ColorPalette.png 954w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/ColorPalette-300x75.png 300w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/ColorPalette-768x193.png 768w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/ColorPalette-200x50.png 200w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/ColorPalette-68x17.png 68w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/ColorPalette-665x167.png 665w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/ColorPalette-123x31.png 123w\" sizes=\"(max-width: 954px) 100vw, 954px\" \/><\/a> <b>Farbenfrohe Oberfl\u00e4che<\/b> <span style=\"font-weight: 400;\">Die bunte, fr\u00f6hliche Farbpalette unserer Benutzeroberfl\u00e4che steckt Lernende mit echter Lernfreude an. Unsere Markenfarbe ist ein leuchtendes, kr\u00e4ftiges Violett, das unser Versprechen, Weiterentwicklung und neue M\u00f6glichkeiten zu schaffen, perfekt unterstreicht.<\/span>  <a href=\"https:\/\/aboutdevelop.wpengine.com\/wp-content\/uploads\/2021\/06\/People_Block.png\"><img decoding=\"async\" class=\"aligncenter wp-image-165386 size-full\" src=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/People_Block.png\" alt=\"\" width=\"954\" height=\"746\" srcset=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/People_Block.png 954w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/People_Block-300x235.png 300w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/People_Block-768x601.png 768w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/People_Block-102x80.png 102w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/People_Block-818x640.png 818w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/People_Block-68x53.png 68w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/People_Block-665x520.png 665w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/People_Block-123x96.png 123w\" sizes=\"(max-width: 954px) 100vw, 954px\" \/><\/a> <b>Fotos aus dem echten Leben<\/b> <span style=\"font-weight: 400;\">Erfahrungsberichte und Erfolgsgeschichten sind ein wichtiger Teil von Udemy und unsere Fotos zeigen die vielen positiven Gef\u00fchle und Ergebnisse, die mit dem Lernen verbunden sind. Wir zeigen Menschen aller Altersgruppen, Nationalit\u00e4ten, Geschlechter und Berufsgruppen, um das Lernen und Unterrichten authentisch darzustellen.<\/span>  <a href=\"https:\/\/aboutdevelop.wpengine.com\/wp-content\/uploads\/2021\/06\/Illustration.png\"><img decoding=\"async\" class=\"aligncenter wp-image-165393 size-full\" src=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/Illustration.png\" alt=\"\" width=\"954\" height=\"357\" srcset=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/Illustration.png 954w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/Illustration-300x112.png 300w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/Illustration-768x287.png 768w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/Illustration-200x75.png 200w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/Illustration-68x25.png 68w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/Illustration-665x249.png 665w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/Illustration-123x46.png 123w\" sizes=\"(max-width: 954px) 100vw, 954px\" \/><\/a><a href=\"https:\/\/aboutdevelop.wpengine.com\/wp-content\/uploads\/2021\/06\/SpotIllustration.png\"><img decoding=\"async\" class=\"aligncenter wp-image-165400 size-full\" src=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/SpotIllustration.png\" alt=\"\" width=\"954\" height=\"239\" srcset=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/SpotIllustration.png 954w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/SpotIllustration-300x75.png 300w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/SpotIllustration-768x192.png 768w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/SpotIllustration-200x50.png 200w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/SpotIllustration-68x17.png 68w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/SpotIllustration-665x167.png 665w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/SpotIllustration-123x31.png 123w\" sizes=\"(max-width: 954px) 100vw, 954px\" \/><\/a> <b>Aussagekr\u00e4ftige Illustrationen<\/b> <span style=\"font-weight: 400;\">Manche Dinge lassen sich nur schwer in Worte fassen oder mit Fotos darstellen. Unsere kreativen Illustrationen sprechen f\u00fcr sich und vermitteln komplexere Konzepte anschaulich und leicht verst\u00e4ndlich.<\/span>  <a href=\"https:\/\/aboutdevelop.wpengine.com\/wp-content\/uploads\/2021\/06\/blog-mockups-ef-b.png\"><img decoding=\"async\" class=\"aligncenter wp-image-165407 size-full\" src=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/blog-mockups-ef-b.png\" alt=\"\" width=\"954\" height=\"535\" srcset=\"https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/blog-mockups-ef-b.png 954w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/blog-mockups-ef-b-300x168.png 300w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/blog-mockups-ef-b-768x431.png 768w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/blog-mockups-ef-b-143x80.png 143w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/blog-mockups-ef-b-68x38.png 68w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/blog-mockups-ef-b-665x373.png 665w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/blog-mockups-ef-b-123x69.png 123w, https:\/\/about.udemy.com\/wp-content\/uploads\/2021\/06\/blog-mockups-ef-b-264x149.png 264w\" sizes=\"(max-width: 954px) 100vw, 954px\" \/><\/a> <b>Startklar f\u00fcr den n\u00e4chsten Schritt?<\/b>  <span style=\"font-weight: 400;\">Was bedeutet das alles genau? Und was bedeutet das f\u00fcr dich? Egal, ob du hier bist, um zu lernen oder zu unterrichten. Du wirst die \u00c4nderungen bemerken. So fantastisch unser neuer Look auch aussieht, es geht um mehr als \u00c4u\u00dferlichkeiten. Wir knien uns jetzt noch st\u00e4rker rein, um unsere Mission \u2013 allen Menschen neue M\u00f6glichkeiten zu er\u00f6ffnen \u2013 noch besser umzusetzen.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Unsere Plattform wurde ins Leben gerufen, um Lehrende und Lernende auf der ganzen Welt miteinander zu verbinden. Udemy ist es ein pers\u00f6nliches Anliegen, Menschen zusammenzubringen. Mit unserem neuen Branding gehen wir nun einen Schritt weiter. Unsere Ausdrucksweise und unser Look verk\u00f6rpern unsere Mission in jeder Hinsicht perfekt: allen Menschen weltweit neue M\u00f6glichkeiten zu bieten, indem [&hellip;]<\/p>\n","protected":false},"author":84,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[353],"tags":[],"class_list":["post-165423","post","type-post","status-publish","format-standard","hentry","category-udemy-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tadaa... unser komplett neuer Look! | About Udemy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/about.udemy.com\/de\/udemy-news\/welcome-to-our-brand-new-brand\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tadaa... unser komplett neuer Look! | About Udemy\" \/>\n<meta property=\"og:description\" content=\"Unsere Plattform wurde ins Leben gerufen, um Lehrende und Lernende auf der ganzen Welt miteinander zu verbinden. 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